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Maiden Studio is a beauty salon in Prague specializing in manicure, pedicure, lashes and brows.
As the salon grew and prepared to open a second location, operational processes became increasingly difficult to manage through existing tools alone.
The business already used the booking platform Altegio, but lacked flexibility in reporting, financial tracking and operational visibility.
Before the system:
• booking and operational data were split across multiple tools
• administrators relied on manual processes and additional records
• financial tracking lacked flexibility
• there was no convenient way to track actual revenue, discounts or tips
• operational reporting was limited
• owners lacked clear visibility into salon performance
The existing booking platform handled appointments, but could not fully support the salon’s operational and financial workflows.
The salon needed a system that would:
• centralize operational reporting
• provide flexible financial tracking
• reduce manual administrative work
• support future multi-location growth
• improve operational control and visibility
Key priority: creating structure, clarity and control as the business scaled.
We developed a custom operational layer integrated with Altegio.
Instead of replacing the booking platform, the system extends it with advanced reporting, financial tracking and operational analytics.
Core Features
• centralized operational dashboard
• synchronization with Altegio booking data
• custom financial reporting
• manual adjustments for real-world operations
• tracking of tips, discounts and unpaid balances
• income and expense tracking
• multi-location-ready architecture
Managers and owners can now see operational performance in a much more organized and transparent way.
• limited reporting flexibility
• fragmented operational tracking
• manual financial adjustments
• limited visibility into real revenue
• difficult scaling preparation
• centralized operational data
• flexible financial reporting
• structured revenue tracking
• custom operational insights
• scalable operational architecture
• 40–50% less manual administrative work
• fewer operational mistakes
• improved financial visibility
• better operational control
• easier preparation for opening a second location
The system also freed up management time, allowing the owner to focus on business growth instead of day-to-day operational coordination.
